Who this covers. The free apps we publish in the Wix App Market (for example Section Dividers, Slider, Cookie Consent, Spin & Win). Our marketing site and our separate paid products have their own policies.
Who controls the data. You, the site owner, install an app on your own site. Anything an app stores or shows on your site belongs to your site, and you decide how you use it and what you tell your own visitors. We do not run a server for what these apps store: settings, entries and results are not sent to us. The only thing we run is the install-tracking service described under "What we collect ourselves".
What the apps store, and where.
- Settings you enter in an app's dashboard are saved in your own site as part of the app's embedded settings. They are printed into your pages, so keep private notes out of them.
- Apps with a Wix-hosted backend (AI Quiz Widget, AI Blog Writer, AI Search Readiness, Internal Linking Assistant, Client Importer, Cookie Consent, Popup Builder, Spin & Win, Testimonials Wall, Visitor Counter) keep their records in data collections on your own site. Depending on the app this can include visitor email addresses, names, testimonial text, play results, a random visitor ID, consent choices or page visit counts. You can view, export and delete these in the app's dashboard. We do not receive them.
- In your visitors' own browsers some apps keep a small setting, such as "closed the card" or a remembered choice. It stays in that browser and is not sent to us.
Third parties. An app contacts another service only when you configure it or a visitor chooses an action: video embeds (YouTube, Vimeo) and maps load only when used; link buttons open the visitor's own app (WhatsApp, Telegram, Instagram, calendars, payment links); Currency Converter fetches exchange rates from api.frankfurter.dev. AI Quiz Widget and AI Blog Writer send the text you provide, or the start of a page's text (about 6,000 characters), to an AI provider (Anthropic) to write content; names and emails are not sent. We do not sell personal data.
AI features that use our service. Some apps have a button that asks for an AI-written suggestion (today: "Suggest alt text" in Image Size and Format Auditor; more may follow). When you press it, only the text needed for that suggestion is sent: for alt text, the image's file-name words and the page title (up to 600 characters). It goes from your dashboard to our AI service, which runs on our own cloud server (Amazon Web Services), and from there to Anthropic, which writes the suggestion. We do not send image files, email addresses or anything about your visitors. We do not store the text; our service keeps only counts per site and day to apply usage limits. Anthropic processes the text under its own API terms. Nothing is sent unless you press the button.
What we collect ourselves. Nothing through the apps' own features, apart from the AI suggestions above when you press the button: what visitors type or do on your site is not sent to us. We do keep a record of the people who install an app, so that we can support them, fix problems and see how many sites use each app. When you install or remove an app, Wix tells our install-tracking service, and we fetch these details from Wix for that installation:
- your Wix account email address, and Wix's flag showing whether you agreed to be contacted;
- your site's name, web address, ID, language and the languages it supports, its payment currency, the country and business category Wix lists for the site, and the plan the app is on;
- the app and the app version installed, and the dates the app was installed, removed or reinstalled.
- which other apps are installed on your site (Wix shows this on the permission screen). We keep it apart from your email and use it only as combined totals across many sites, never to profile you;
- a rough description of your business taken from your site's public homepage (its title, description and language, and a general industry label), to understand which kinds of businesses use our apps.
We do not collect anything about your site's visitors, members or customers. We use your email address only to support you and to tell you about changes to the app or service; we send marketing only to owners whose Wix flag shows they agreed. We keep these details while the app is installed and for 12 months after it is removed, then delete them. You can ask us to delete your record at any time by emailing shubham@startuptalky.com. The record is stored on our own cloud server (Amazon Web Services), in a private file that only our team can access; connections to it use HTTPS.
Some apps also tell Wix, without any personal data, that their dashboard was opened or that their main action was used (for example a scan was run). Wix calls these "BI events" and shows us nothing from them; they help Wix and us see whether an app works for people. We do not run other analytics in the apps. If you email us for support we read what you send.
Error and usage reports. To find and fix problems, our apps send small anonymous reports to our own server (install.talkytools.com): which app and which part failed (for example "consent log"), a short error code and message with emails, links' query strings, phone numbers and tokens removed, the app's release number, the HTTP status, and a scrambled (hashed) identifier of the site address so we can tell how many sites are affected without knowing which. They contain no visitor data, no page content and no passwords or keys, and apps that handle an owner's own AI key send no message text at all. We keep them for up to 90 days to fix problems and see which features are used.
Your responsibilities. Tools such as Cookie Consent and Age Gate help you, but they are not legal advice and do not by themselves make your site compliant with any law.
Deleting data. Delete entries in the app's dashboard, or uninstall the app and remove its data collections from your site. Because we hold no copy, we cannot restore deleted data.
Changes and questions. We will update this page when an app changes how it handles data. Questions: shubham@startuptalky.com.
See also our company website privacy policy.